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Ep. 2 Franchise Smarter, the 64th Annual International Franchise Association Convention

Joined by Emily George, IFA Director, Membership Recruitment and Retention. We talk about key take-a-ways from the 64th Annual IFA Convention, benefits of IFA membership , the economic impact of franchising, and what it means to franchise smarter. #ifa2024 #franchising #responsiblefranchising

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